How might we update the current user Portal to allow better control and flexibility in subscription management while introducing Phase 1 Personalization.
Industry
Health & Wellness, Shakes
Type
E-Commerce, DTC
Platform
Web, Mobile Web
Audio
Motion Specifications
Transitions specifications to guide users through content and account for the majority of UI motion.
“Adam delivers high quality and well-thought work. His knowledge of best practices and how he applies them on the various projects he is tasked with has been nothing short of stellar.”
Oliver Haroun, VP of Product
Closing Thoughts
Over the course of six weeks we were able to entirely rearchitect and redesign the User Portal from the ground up. With the implementation of current feature improvements and the introduction of new strategic features, we were able to deliver an experience that allowed users to have more visibility on membership offers and push incentives on purchasing decisions to increase AOV, decrease CAC, and reduce churn – all while delivering new insights and learnings through survey introductions for Portal v2.
Services
Strategy
Architecture
UX
UI
Interaction
1
Tools
Figma
Jira
Asana
Collaborators
Internal
Case Study
On request